Marketing Strategies

3.0 Marketing & communication objectives 3.1 Mission statement We overthrow over an inside understanding of the needfully of todays technology and we conception to deliver sacred products to the highest possible quality at a price which is low-priced and attainable. We aim to grow rapidly in the foodstuff and start out our products and services the preferred perplex up for 24-35 twelvemonth olds in the side by side(p) mates years. Elonex ensures the safety and fair treatment of its employees. This is implemented by meaning of use of fair pay and safe working conditions. adjunct altogethery, Elonex is utilize in the sustainability of the environment, this is ensured by their policy of sourcing products from vendors and factories who share the uniform commitments in improving workers welfare and reducing the environmental impact. 3.2 resource statement forward motion is the lifeblood of Elonex. Innovation flows through our organisation, from ironware and software development, to design and manufacturing, and around importantly the people who throw off up our great team. We have an intimate understanding of the inescapably of todays digital home, work and loving life, and are continually evolving to clear breakthrough products to meet these needs. (Nick Smith, CEO). 3.3 Marketing objectives Increase market share by 10% over the succeeding(a) 24 months.

To increase sales of all products by 10% over the next 12 months To light upon a 20% return on investment by end of December 2014. To increase dispersal penetration from 30% to 50% within 12 months. arrive at annual exploitation rate of 5%! every year Increase brand awareness among 25-35 years olds from 35% to 50% in the next 3 months. * Establish elonex in kind media sites, facebook and twitter over the next 3 months. 3.4 Communication objectives 4.0 line of strategy objectives. 1.Were hoping that in 3-4 years from now that Elonex give be a major brand in the market, we will try and fall upon this objective by using price penetration on all our...If you want to get a full essay, rig it on our website: OrderCustomPaper.com

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